Doe Bar

A private bartender from Orange County.

Jonathan Tse of Doe Bar is a bartender who delights in storytelling through his art of creating cocktails. Personalization is key. He created private bartending business that personalizes menus per client & serves with a purpose of brilliance in taste and artisanship.

Jonathan, owner of Doe Bar is a concepts/ techniques driven person. I wanted to design a logo that had elements of his personality & the drinks that he wanted to create. Our themes included symmetry & balance.

Initial Sketches

Self discovery & intimacy is represented in the edges of the glass, since we are continuously being sharpened by experiences & the trials of life.

Details

A watercolor & light washed texture and organic pen outlines gave Doe Bar a simplistic and amiable look.

Final

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